Our research covers a world of different industries. We are consumer goods industry specialists, but also research B2B and service industries contributing to world economies.
Making informed, strategic decisions has never been more important and we can help you navigate a path towards growth. From local to global and tactical to strategic, our industry insights support decisions on how, where and when to grow your business.
Researching 32 industries in detail and all 177 B2B and B2C industries that contribute to world economies.
While cost still dominates many people’s food choices, factors such as health positioning, demand for convenience and sustainability are all playing a key role in consumers’ decisions. Fresh food’s health credentials are strengthening further, as ever more consumers become concerned about processed food; however, this positive for the industry must be weighed against the continued tough spending environment.
As beauty consumers become more budget-conscious, they are seeking smarter, value-driven purchases, favouring brands that offer quality and clinical efficacy at accessible prices.
Retailers’ constant experimentation with new concepts and formats helps to lay the groundwork for the industry’s future. In 2025, one of the most important areas of innovation in retail formats – new digital interfaces – focuses on the online realm. Another – experiential retail – focuses on the offline. This emphasis on both the digital and experiential dimensions of shopping underscores the strategic role that new concepts are playing in shaping the retail industry’s evolution.
Global commodity markets are under pressure in 2025 amid rising trade tensions, US protectionism, and slowing global growth. Energy prices remain subdued, with oil at a 4-year low due to oversupply concerns and weak demand, while a stronger supply outlook for major crops is set to keep downward pressure on food commodity prices. Meanwhile, metals markets remain mixed, as policy-driven volatility curbs price momentum despite prospects for recovery later in the year.
The expansion of BRICS+ marks a pivotal shift in the global economic landscape, offering a strategic response to escalating trade tensions and mounting geopolitical uncertainty. By integrating diverse emerging markets, fostering deeper cooperation and diversifying trade routes, the growing bloc can help to enhance supply chain resilience and mitigate exposure to global risks, while its vibrant consumer base offers vast growth opportunities, fuelled by rising incomes and evolving demand.
In the global retail industry, macroeconomic concerns continue to weigh on consumers, placing a heavy burden on retailers specialising in sales of discretionary goods. Even so, thanks to the skyrocketing popularity of online shopping and the growing affluence of consumers in the Asia Pacific region, global retail sales recorded positive, albeit subdued, growth in 2024. Future growth will be largely dependent on the continued expansion of e-commerce and the remarkable rise of the Asia Pacific retail sector.
Millennials (or Gen Y, born 1980-1994), representing 21% of the global population in 2025, command the largest total income across generations. Their collective earnings are projected to grow by 46% by 2040, solidifying their position as a significant economic force. However, financial caution, time constraints and pressured values temper their spending behaviour.
Consumer expectations are shifting and new technologies are emerging, making the cost of inaction increasingly significant. Businesses must reassess their strategic actions to future-proof their loyalty programs. By embracing high-impact trends driven by innovation and consumer-centric approaches, brands can differentiate themselves from the competition and ensure long-term success. This piece discusses the seven key areas players are pursuing to improve and enhance loyalty programmes.
Tracking failed new product launches is as crucial as spotting successful ones. This article highlights the importance of insights into inactive products and how Euromonitor’s NPD tracker can identify these products across multiple FMCG categories and markets, uncovering powerful information to inform innovation strategies. This article is part of a series of articles highlighting Passport Innovation’s unique capabilities identifying and tracking new product launch lifecycle and attribute dynamics.
