Tim Chuah Industry Manager (Consumer Appliances)
singapore
English, Chinese, Malay
About Tim
Tim leads the consumer appliances research program globally, with a focus on data integrity, editorial content, client engagement and promoting industry thought leadership.
Expertise
Tim advises clients on the impact of economic and consumer trends across all consumer appliance categories. His research interests are focused on the smart home, smart devices, business model innovation and consumer behaviour. Tim has a background in management consulting and market research. Over the past 15 years, he has advised global MNCs and government institutions on industry development, market entry strategy, and product development. He has an MBA from the National University of Singapore as well as a B.S.EE from Purdue University, USA.
Recently Published Work
Heat Pumps: The Low-carbon Heating and Cooling System of the Future
8 May 25Heat pumps are the low-carbon heating and cooling systems of the future. The EU has identified them as a sustainable solution to reach its goal of energy independence and decarbonisation. In the long term, heat pumps have the potential to replace air conditioners and boilers, becoming the all-in-one air treatment appliance.
Tim Chuah
CES 2025: AI Takes Centre Stage, Shifting Focus Beyond the Hype
23 Jan 25It is impossible to review CES 2025, the annual tech extravaganza in Las Vegas, without mentioning AI, especially with every major company at the event touting their AI offering. This year, AI agents and physical AI emerged as key themes, demonstrating how this transformative technology is poised to reshape our homes, workplaces, and the world around us.
Tim Chuah
Five Appliances Trends to Watch in 2025
13 Dec 24AI-powered appliances take centre stage at CES 2025, and not only limited to the premium range. We expect a greater number of medium- to high-end products being AI integrated as companies seek to lock consumers into their ecosystems. Once in, companies will prioritise servitization to monetise the opportunities that AI will present.
Tim Chuah